I work with a few clients, teach at a few Silicon Valley schools, and write a few books.
Professor in Digital Marketing
I teach university-level courses in digital marketing. Professor in digital marketing at Omnes Education SF, a top French business school with a campus in San Francisco; professor at California Science and Technology University (CSTU) in Silicon Valley; and senior instructor at DMA-NC.
- Teach university-level courses for professionals at DMA-NC and Omnes Education. Courses include SEO, digital advertising with Google Ads, social media marketing, Google Analytics 3.0 and 4.0, LPO for LinkedIn, AI for marketing, and more.
- Master Class AI for Digital Marketing. Use OpenAI ChatGPT and other genAI, including Microsoft Chat and Google, for marketing. Learn more at Andreas' DMAnc Course on the Use of AI in Marketing.
- Search Engine Optimization. I've written five books on enterprise SEO. I'm the technical editor of Search Engine Marketing, Inc.
by Mike Moran and Bill Hunt (IBM Press), the authoritative book on enterprise-level SEO. I wrote the leading SEO book for McGraw-Hill. I was the Head of Global SEO at Cisco, where I developed enterprise SEO in 44 languages in 84 countries for Google, Bing, Baidu, and Yandex.
- Enterprise expert in Google Adwords. I've managed several hundred thousand dollars in monthly ad spend with over 300,000 keywords in 24 languages in 130 countries for global organizations.
Author of 22+ Books on SEO
My books (including six Amazon #1 Best Sellers) been published in the USA, China, Taiwan, Mexico, France, Germany, the UK, Denmark, Sweden, Finland, Italy, and Spain. Publishers include McGraw-Hill (USA), Tsinghua University Press (China), Jain Publishing (USA), Betwin (Paris), Klean (Denmark), and Editorial Jus (Mexico).
Search Engine Marketing was translated into Simplfied Chinese and published by Tsinghua University Press in Beijing and Traditional Chinese and published by McGraw-Hill for Taiwan. I’ve seen it in Chinese bookstores in Silicon Valley. “China’s companies can use the web to open up new markets both in China and around the world. This is the first book to bring analytics, digital marketing, and traditional marketing together.” — Foreword by Haoyu Shen, Chief Operations Officer (COO) of Baidu.com
Advisor to Silicon Valley Startups
I’m an advisor to several Silicon Valley startups and on the board of several more. I help them with SEO, Adwords, and analytics. I also help with general strategy, pitching, connections, and fund raising. I wrote Startup, a #1 Amazon Best Seller.
My Approach to Digital Marketing
How I do digital marketing:
- Integration of LLM AI, SEO, ads, social media, images, content marketing, and analytics into comprehensive cohesive strategy and tactics.
- Data-driven decision-making with measurable results to improve business goals, such as conversions or revenue growth for long-term results, instead of chasing vanity metrics, such as likes or shares.
- Understand the audience's needs and genuinely help them, instead of manipulative or aggressive tactics.
- Create content that aligns with user intent and delivers value to build trust and authority in the marketplace.
- Share clear, practical advice for professionals who want actionable steps to improve their marketing.
How it's different from other marketers:
- Marketers like Seth Godin, Neil Patel, or Gary Vaynerchuk often use branding or consumer psychology to connect with audiences emotionally and build brand affinity.
- Marketers such as Ryan Deiss or Russell Brunson use aggressive funnels, upselling, and lead generation tactics for short-term gains.
- Marketers such as Brian Dean focus on only one tactic, such as SEO.
- Many marketers offer trendy tactics such as motivational messaging, but no details on implementation.
More about What I Do
I came to Silicon Valley in 1992 and I’ve worked at SGI, SUN, Oracle, NTT, Brio, Acxiom, Cisco, and over 25 startups. I’ve built more than 350 websites. I co-founded three Silicon Valley startups (two with successful exits).
In March 2023, Boye & Co wrote a short bio of me.
Cofounder and CMO (Chief Marketing Officer) at Lingolet, Inc.. We built an IoT device, the size of a cigarette lighter, that did AI-powered translation in twelve languages, transcribed up to ten hours of speech, and connected you to live interpreters worldwide, incl. China. The corporate version gives you instant connection to some 2,000 interpreters in over 30 fields in more than 180 languages. I did the strategies for marketing, legal, investment, acquisition, and more. Go Lingolet.com.
At Cisco, I set up the first global SEO process for 44 languages in 84 countries. Cisco had been founded 25 years earlier, but they never did global SEO. I speak a bunch of languages and read several more languages, so it was easy for me.
I was the Director of the Digital Agency at Acxiom, where I led digital marketing for global Fortune 200 companies.
At Dialpad, I was employee #12, where I was the head of marketing and webmaster. It was the first VOIP service (before Skype). We grew from zero to 16 million users in one year, which was the fastest-growing company in history at the time. We were in the list of the world’s 50 largest websites.
National Chair of the NWU Tech Writers Trade Division from 1994 to 2004. I worked with technical writers, journalists, techpub managers, recruiters, and so on. I wrote part of the overtime law in California.
In 2005, three of us co-founded a startup, raised $500,000, and grew it to +175 staff employees.
In 2008, I co-founded The CCG Group with Stephanie Cota.
From 2005 to 2018, I managed MIT's Google Foundation Grant for the OpenCourseWare Project. I increased traffic from 52 visits per day to 17,500 per day, dropped the Cost-per-Click (CPC) from $0.70 to $0.07, and improve the Click-through-Rate (CTR) from 0.12% to 4.02% in the first six months and kept it over 8% for 200,000 keywords for the last five years. I managed two million dollars in the account to get 570.4 million impressions and 13.3 million visits. Over 8 million people downloaded courses. Many went on to become professionals, teachers, or professors. MIT placed me on their thank-you page between Google and the United Nations.
Harvard University Medical School’s Boston Children’s Hospital (BCH) is the world’s #1 pediatric research hospital. I have managed their $1m Google Foundation Grant since 2012. I added 150,000 keywords in 42 languages (all European languages plus Arabic, Bengali, Chinese, Hindi, Japanese, Korean, Russian, and more). Within two weeks, I had 10% worldwide market share for pediatrics for only $300 per day.
I’ve spoken at conferences in New York City, Chicago, Seattle, Los Angeles, AdTech Shanghai, Mexico City (in Spanish), SES San Jose, BAM Chicago, Beijing, Vienna (in German), Paris, Aarhus Denmark (in Danish), Madrid, Cartagena (Colombia), Riyahd (Saudi Arabia), Karachi (Pakistan), and many other cities. I’ve also spoken several times at Stanford and UC Berkeley. I’ve presented in German, Danish, Spanish, and English (I speak four languages fluently and read several more). If you want me to speak at your conference, talk with me.
I’ve been interviewed in newspapers, magazines, radio, and TV in Denmark, Germany, Brazil, China, Spain, Mexico, Finland, Ireland, Japan, the UK, France, Serbia, and other places.
I graduated from the Universität Heidelberg. Founded A.D. 1386, it’s Germany’s leading university and one of the world’s top schools, where I attended classes with Hans-Georg Gadamer and Jürgen Habermas. I did the entrance exams, courses, tests, and my thesis in German and graduated Magister Artium Heidelberg.
I live in Palo Alto with my wife and cat.
About My Website andreas.com
This website is hand-built. I wrote every line of code by hand. The website is mobile-first, responsive design, HTML5, and uses a floating navbar. The search box is powered by Google. My website is artisan, organic, free range, and uses renewable energy (Palo Alto's electricity comes from solar and wind farms).
People ask about my tech stack. That's a fancy way to say "what's the stuff you use?" My main software includes Editplus and Sublime, Screaming Frog, Google Ads, Google Ad Editor (GAE), Google Master Client Center (MCC), Google Analytics 4.0, plus LLM AI (such as the latest versions of OpenAI, Google Gemini, Microsoft Copilot, Anthropic Claude/Sonnet, and others), Zoom, an HP desktop computer with Windows 11 and Microsoft Office 365, and two smart phones (Samsung Android and Apple iPhone). I use WhatsApp, Wechat, and Slack, For social media, I use Blue Sky, Twitter, and LinkedIn.
Legal Stuff
Copyright © 1994-2025 Andreas Ramos USA. All rights reserved.
You have 100% privacy. I do not collect, share, or sell your personal data with anyone. I use Google Analytics for traffic data but it gives me no indentifiable information about you.
Personal Stuff about Me
If you want to know more stuff about me, see my personal page.
My Newsletter
I post updates and notes to twitter.com/andreas_ramos (@Andreas_Ramos) and LinkedIn.
See what else you can find at andreas.com
|
|