SEO for Small Business?

Q. Are there SEO freelancers or boutique SEO firms for a small business? The issue is money. SEO’s results can be measured in sales, revenue, and  profits. Large companies can track this so they invest heavily in it. This means SEO experts work with large corps...

Technical SEO vs. Quality SEO

In general, there’s two major forms of SEO: Technical SEO and Quality SEO. Let’s look at the difference, how each one works, and how you can use these. Technical SEO (Meta-tags, Keywords, etc) First, what is Technical SEO? This is the method of modifying...

100m Users… Really?

An app says it has ten million accounts and two million active users. Is there a way to see the real number? I look at the app and see 182 people are posting right now. During the day, the number varies between 200 to 350 users at any one time. If there are ten...

Traditional Media vs. Social Media

Katherine Viner, editor in chief of The Guardian, wrote an essay about the impact of technology on the media. That’s the summary; the long description is “how social media and the web destroyed traditional news (newspapers, TV news, etc.)”....

The Google Answer Machine

Search Engines vs. Answer Machines I’ve often said that in five years, Google won’t exist. They’re so used to search engines that they can’t imagine it could disappear. But they also forget search engines didn’t exist until...