Can We Just Build It and They Will Come?

Over the past year, I’ve been working on a bunch of projects with various clients. Generally, they want more traffic, which means they need more visibility among their target audience. Many companies assume they can “Build It and They Will Come”. But...

The Company that Dares Not Speak Its Name.

Here’s the situation. A company has a new large office in Palo Alto. The company is one of the best-known companies in the world, used daily by hundreds of millions of customers… yet it hides its name. Yep, the corporation with no name. From the street,...

SEO Optimize Your Blog with Analytics

Hubspot wrote about this a few weeks ago. They added additional analytics to their blog and realized that a few blog postings (something like 30-40) out of 3,500 blog postings accounted for half of their leads. Just a few get all the traffic, just like in everything...

Another Reason to Use Content Marketing…

  GlobalWebIndex’s data (July 2015) shows 27% of online adults aged 16-64 regularly use adblockers; Europe tops the table on 29% and the rest are close behind. It’s also likely that these users are the ones who know most about their computers, which...

How to Turn Off Adobe Flash

Adobe Flash is very easy for hackers. Firefox, Apple Safari, and other browser are turning off Adoble Flash. You should too. This is easy to do. In your browser URL box, type chrome://plugins (see the pix) This will show you the plugins that are active in your Chrome...