My New Book Is Ready

The book is out! My new book “The Big Book of Content Marketing” is ready. Want to get it for free? Read on! 80% of your online advertising doesn’t reach your audience. People delete cookies and block ads. How can you reach your audience? There’s a new...

Silicon Valley, Politics, and Society

This week’s New Yorker has a long article by George Packer on the politics of Silicon Valley. If you live and work in SV, you should read it (yes, even those of you in SF.) Packer writes about the attempts of several SV people to deal with the political system....

The Real Story in SEO

I was on a presentation call by Mike Moran yesterday. He’s a Distinguished IBM Engineer and co-author of “Search Engine Marketing, Inc.” (2nd. ed, 2008, IBM Press) with Bill Hunt. His 672-page book is simply the best technical book on SEO for large...

Bird Surf?

Tom Stienstra, who writes about nature for SF Chronicle, published these photos by Eric Dugan. Several red wing blackbirds were chasing off a red-tailed hawk (both are common in Silicon Valley.) One of the blackbirds landed on the hawk’s back and went for a...