NFC Tags: What They Are; How to Make One

I’ve been playing with NFC (Near Field Communication) tags. These are popular in Japan and they’re spreading in the USA. There are many clever ideas for NFC, which will lead to new kinds of companies.  You can easily create your own NFC tags. I have an...

Yahoo vs Facebook: Who Will Win?

Yahoo sued Facebook (FB) for several patent issues. What’s the history behind this and who will win? What Is Yahoo’s Claim? FB is using pay-per-click (PPC) advertising. When a visitor clicks an ad, they are sent to the advertiser’s website. Yahoo has...

Facebook Fan Pages: What Changed? What Does This Mean?

On March 1st, Facebook (FB) rolled out the biggest change in several years. This isn’t just a change to the interface; it’s a fundamental change in their advertising strategy. This also changes how companies use FB to reach their target audience. This also...